Fans to the Front: How Internet Fandoms Are Gaming the Music Industry

In her Fans to the Front column, Brittany Spanos dives into what's happening in fan culture on the Internet.

Given the deluge of music soaring at us from all platforms, sometimes artists have to get inventive to reach Number One on the charts. Of course, it's easy for household names like Ed Sheeran and Taylor Swift who have mastered the formula and

This article originally appeared on www.rollingstone.com: Fans to the Front: How Internet Fandoms Are Gaming the Music Industry